Privacy and cookie choices.

Who handles the information

Fybrance is an India-based dietary fibre and plant fibre systems company. For questions about this notice or a privacy request, email hello@fybrance.com.

Information this website handles

When you browse, the server may process routine technical information needed to deliver and secure the site, such as an IP address, request time, requested page, browser information, and error or security signals.

If you send an enquiry, Fybrance receives the details you enter, which may include your name, email address, audience type, optional WhatsApp number, company, and message. Please do not include sensitive personal, medical, financial, or confidential formulation information unless it is necessary and you are authorised to share it.

Analytics

Google Analytics is optional. If you accept analytics, the site measures page views and selected interactions such as navigation, product interest, downloads, tool use, scroll depth, and completed enquiries. Event properties describe page and interaction context. They do not include the name, email address, WhatsApp number, or message entered in the enquiry form.

Analytics helps Fybrance decide which product, technical, and educational pages are useful and where visitors encounter friction. Analytics storage remains denied until you allow it.

Advertising technology

Google advertising technology may be configured on the site. It is treated as a separate optional choice. Advertising storage, advertising user data, and personalised advertising remain denied unless you allow advertising technology.

Cookies and local storage

The site uses necessary browser storage to remember your privacy choice. If analytics is accepted, Google Analytics may set first-party measurement cookies. If advertising is accepted and configured, Google advertising technology may use cookies or similar identifiers. Rejecting optional technology prevents those scripts from loading on a new visit. Changing a choice to rejected also asks Google to deny future storage and removes accessible Fybrance analytics cookies from the browser.

Enquiries and service providers

Enquiry details are used to review and respond to your request, maintain the conversation, protect the form from misuse, and keep appropriate business records. The form uses Mailgun to deliver the message. Google receives analytics or advertising data only when the related optional choice is enabled.

Fybrance does not sell enquiry details. Information may be disclosed when reasonably necessary to operate the service, protect rights and security, comply with law, or complete a business transaction subject to appropriate safeguards.

Retention and security

Information is kept only as long as reasonably needed for the enquiry, business records, security, dispute handling, or legal obligations. Analytics retention is controlled in the Google Analytics property. Fybrance uses reasonable technical and organisational measures, but no internet transmission or storage system can be guaranteed completely secure.

Your choices and requests

You can accept, reject, or change optional technology choices using the cookie settings link in the footer. You may also ask Fybrance to provide information about, correct, or delete personal information associated with an enquiry, subject to identity checks and any information that must be retained by law or for legitimate records.

Changes to this notice

This notice may be updated when the site, service providers, or handling practices change. The latest version and update date will remain on this page.